Employment

MyCareer.com.au incorporating search4jobs is your comprehensive and innovative recruitment solution provider. Our integrated and unique on- and offline media platforms deliver you the best of both worlds – a national network with a truly regional focus. We also provide you with the opportunity to partner with Australia’s leading publishing experts – Fairfax Media (MyCareer.com.au) and APN Australian Regional Media, the leading publisher of regional daily newspapers across Queensland and Northern New South Wales.

MyCareer.com.au incorporating search4jobs enables you to specifically target Australia’s workforce of more than 12 million people in both metropolitan and regional areas, via their preferred media for employment information. Research reveals that 98% of the nation’s workforce turns to newspapers and/or online when seeking employment, making the MyCareer.com.au incorporating search4jobs widespread newspaper and online network ideal for targeting both active and passive candidates.

Our research credentials are impressive. APN titles are the leading daily newspapers for reaching consumers living in numerous high-growth regional boomtowns from Mackay to Coffs Harbour. Furthermore, our newspaper portfolio delivers over 1 million readers, and reaches 64% of workers/jobseekers within the APN primary market*.

Research overwhelmingly indicates that consumers continue to source information from an increasingly complex landscape of media options, and that effective advertising campaigns must incorporate myriad media touch-points to ensure maximum, efficient coverage. This is particularly relevant for jobseekers. The Newspaper Works’ Newspapers Today Part 2 report reveals that newspapers and their websites are equally nominated as consumers’ preferred source of information regarding employment/careers**.

Talk to your employment media specialist today to find out how you can maximise your advertising investment with MyCareer.com.au incorporating search4jobs.

To download a copy of the 2011-2012 MyCareer.com.au incorporating search4jobs Media Guide, please click here [PDF, 3791KB].

To download a copy of the current Queensland digital statistics, please click here [PDF, 648KB]. 

To download a copy of the current New South Wales digital statistics, please click here [PDF, 647KB].  

_{Source: Morgan December 2011 National Database; total workforce (employed/looking for work); nomination of any main media - net newspapers/online  *Net readership of surveyed titles; reach based on APN primary distribution area  **Celsius Research 2009; Newspapers Today Part 2}